05.25.11

SEO Advice & Tips

SEO is a mandatory part of online marketing.  Using search engine optimization can  make the difference in the success, or failure, of your online business.  The look of your website is important, but if no one it, the site is not going to help you business very much.  Here are some SEO tips that can help: 

1.Inbound links.  This is one of the most important things to remember.  The more links you have from other high PR, page rank,  web sites the better your rankings will be.  These inbound links give credibility to your site for the search engines. 

2. Social Bookmarking.  This is another important way to get more links and traffic to your site. 

3. Article Submissions.  Articles are an additional way to add high powered links to your site from relevant content.  It is considered to be one of the best internet marketing tools.  A good relevant article on a top article site should also bring you some visitors, traffic from people interested in your product. 

4. Directory Submissions- These are another helpful way to build back links.  There are both free and paid directory sites that may be relevant to your business

5. Develop a Site Map – A site map is important part of your web site.  It helps the search engines find your content and make sure it is counted.

05.24.11

Link Building – Back Links – In Content Links

Link building has become a staple for anyone that wants to promote their site well. There are many different ways to promote your site including in content links, regualr link building, link exchanges (not near as effective as it used to be), directory link building, social network links, forum link building and the absolute best way which is blog post links.

In Content Links In Blog Posts Links

Blog post links are by far the most effective for several reasons. First of all search engines like Google put a lot of weight on relevancy for top internet listings. When you get links from forums that are out of context for your subject, you may be getting a high page rank link but you are not getting relevancy. Relevancy is much more important.  When buying blog posts you get to control the content on the page and this makes the relevancy score go through the roof on the link andmakes the link much more effective!

Another reason why blog post links are much more effective is that they are an in content link. Google and Bing now give very little weight to links that are out in the sidebar or in the footer. This means that links that are wihtin content are not only more effective for the reader to see and click to your site but they are also valued higher by Google and Bing when it comes to link value!